Coachella 2026 weekend one launched in Indio, California, with stars attending exclusive brand parties and performances. Attendees included Kendall Jenner, Kylie Jenner, Anya Taylor-Joy, and Sabrina Carpenter, who headlined the main stage in custom Dior outfits. Events featured music sets, cocktails, and immersive activations.
The festival's first day drew high-profile crowds to off-site parties. At YSL Beauty’s Beauty Stage near Jackson Street, guests Shanina Shaik, Damson Idris, Ariana Madix, and others enjoyed a drive-thru entrance, Polaroid portraits, and a Miguel performance. “What I love most about festival season is people coming together through music,” Miguel told Vogue. YSL Beauty US general manager Juliette Ferret said the brand’s presence aligns with its cultural DNA. The space opens to the public Friday on a first-come, first-served basis. Kendall Jenner hosted at her 818 Tequila Outpost, attracting Kylie Jenner, Kourtney Kardashian Barker, Lizzo, and Winnie Harlow. Kaytranada performed with Justine Skye and an impromptu Lizzo appearance, amid lounges, cocktails like Ranch Waters, and photo installations. The Guess compound beyond the festival grounds hosted its fifth annual kickoff party after midnight. Stars including Anya Taylor-Joy, Jennie, Sombr, Emma Roberts, Central Cee, and Cara Delevingne mingled to DJ sets by Kaytranada and others, sipping Hennessy and Patron cocktails while snacking from a Sonic food truck. Meanwhile, Adriana Lima cohosted Marc Jacobs’ eyewear launch at Mirabella Estate, with guests like Delaney Rowe debuting unreleased Scene bags. DJ Harmony spun tracks alongside Chef K bites and Casa Dragones cocktails. Sabrina Carpenter headlined the main stage in custom Dior looks by Jonathan Anderson, performing hits like “Manchild,” “Bed Chem,” and “Espresso” with outfits ranging from sequined minis to a black lace bodysuit, plus a Will Ferrell cameo.
