Luxury Market

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Following his February announcement, JD.com founder Richard Liu has officially launched Sea Expandary, a yacht brand backed by €619 million. Targeting the upper-middle class, it offers entry models below €13,000 with AI and electric tech, via an ecosystem spanning China, Europe, and the US.

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Morgan Stanley's Ninth Annual Swiss Watch Report, released on February 18, 2026, reveals a concentrated Swiss watch market with declining unit shipments but stable export values. The report highlights the dominance of a few major brands and the growing importance of ultra-high-end watches. It estimates Swiss watch exports at CHF 24.4 billion for 2025, down 1.7% from the previous year.

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