Trump Media
Trump Media plans digital token distribution to shareholders
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Trump Media and Technology Group announced on December 31, 2025, a partnership with Crypto.com to distribute a new digital token to its shareholders, one per whole share held. The token, to be issued on the Cronos blockchain, will offer periodic rewards such as discounts on company products like Truth Social and Truth+. Shares of the company rose following the news amid a favorable regulatory environment for cryptocurrencies under President Donald Trump.
Trump Media is exploring a spinoff of its Truth Social platform into a separate public company, building on its recent cryptocurrency ETF filings and the surge in Bitcoin and crypto exchange-traded funds.
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Truth Social Funds, part of Trump Media and Technology Group, has filed with the U.S. Securities and Exchange Commission for two new cryptocurrency exchange-traded funds. One ETF will track Bitcoin and Ethereum, while the other focuses on CRO, the native token of Cronos. The filings continue President Trump's company's push into the crypto sector.