Nike is reintroducing the Air Jordan 4 sneakers, originally launched in 1989, in a new Imperial Purple colorway. The retro model will be available starting March 7, 2026, at 10 a.m. ET. Priced at $220 for unisex sizes, the sneakers feature premium materials and classic design elements.
The Air Jordan 4, first released in 1989, has become an iconic part of sneaker culture, tied to Michael Jordan's legacy in the NBA and broader pop culture. Nike continues to update and rerelease the model in fresh colorways, with the latest being the Retro 'Imperial Purple' version.
This rerelease draws on premium materials, including a mix of authentic and synthetic leather alongside a plush nubuck upper. The design retains its retro appeal with modern touches, such as the Jumpman logo on the tongues, netting details, Nike Air branding on the heels, transparent air bubbles in the midsoles, and wings on the metallic silver collar. The colorway combines imperial purple, dark yellow, dark charcoal, and dark grayish cyan, making it suitable for casual wear.
Available from March 7, 2026, at 10 a.m. ET (7 a.m. PT) on Nike.com, the unisex adult sizes are priced at $220. Smaller sizes for big kids, little kids, and toddlers start at $90. Nike members enjoy free shipping on orders over $50, while non-members qualify for free shipping on purchases exceeding $75. Membership, which is free with an email signup, also offers benefits like early access to drops, exclusive deals, and expert advice on sports and style.
The sneakers' enduring style, over 35 years since their debut, underscores their timeless appeal in 2026.
