Deadline
Blackpink's Deadline sets sales records, debuts Disney punk collab
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One week after releasing their comeback mini-album Deadline, K-pop group Blackpink achieved record-breaking 1.77 million pre-order sales, surpassing prior records by 230,000 units and topping iTunes charts in 38 regions. The group also launched a punk-inspired apparel line with Disney and Complex.
On March 2, 2026, BLACKPINK's Rosé posted a TikTok video performing fan-made choreography for 'GO' from the group's mini-album 'Deadline,' thanking creator Kim Hee-won. The clip fueled fan discussions: praise for her engagement versus criticism over the track's lack of official dance routine.
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Blackpink returned with their third mini-album 'Deadline' on February 27, 2026, achieving 1.46 million first-day sales and setting a new Hanteo record for K-pop girl groups. The release features the title track 'GO,' which topped iTunes in 32 countries but sparked backlash over AI-generated visual effects and a collaboration credit involving producer Dr. Luke. Promotional events included a billboard screening in Seoul's Myeongdong and a listening session at the National Museum of Korea.