Samsung unveiling three new Galaxy Z foldable phones at the 2026 event in London
Samsung unveiling three new Galaxy Z foldable phones at the 2026 event in London
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Samsung unveils three new Galaxy Z foldable phones in London

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Samsung Electronics unveiled its expanded Galaxy Z foldable lineup at the Galaxy Unpacked 2026 event in London on Wednesday.

Samsung Electronics unveiled three new Galaxy Z foldable smartphones at the Galaxy Unpacked 2026 event in London on Wednesday. The lineup includes the Galaxy Z Fold 8, Galaxy Z Fold 8 Ultra and Galaxy Z Flip 8, all powered by Alphabet’s Gemini AI.

Roh Tae-moon, co-CEO and head of Samsung’s Device Experience Division, told reporters that foldables have reached technological and commercial maturity. He added that more companies entering the market shows the category is becoming mainstream.

In Korea the Galaxy Z Fold 8 256GB model starts at 2.28 million won, the Z Fold 8 Ultra at 2.58 million won and the Z Flip 8 at 1.68 million won. Prices in the United States and Europe are 20 to 48 percent higher. The devices will roll out globally starting August 7, with Korean preorders running from July 28 to August 3.

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Users highlighted the unveiling of three new Galaxy Z foldables including Fold8, Fold8 Ultra, and Flip8 at the London event. Reactions noted thinner designs, AI enhancements, and expanded lineup to compete with Apple. Attendees shared positive experiences trying the devices. Some posts mentioned pricing and future smartwatches or eyewear. Overall sentiment was neutral to positive with focus on innovation.

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Samsung's new foldable phones and smartwatches displayed at the Galaxy Unpacked event.
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Samsung announces new foldable phones and watches

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Samsung unveiled three new foldable phones and two smartwatches at its Galaxy Unpacked event in London on July 22. The lineup includes a redesigned Galaxy Z Fold 8 with a wider form factor, alongside updated Ultra and Flip models. Prices rose across the board amid higher component costs.

Samsung has introduced Flex Titanium, a new display technology that combines a titanium-alloy film with a titanium plate to make foldable phones thinner and more durable.

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Samsung has scheduled its next Galaxy Unpacked event for July 22 in London. The summer keynote will showcase the company's latest foldable phones and other devices.

Rumors indicate Apple is preparing to release its first foldable iPhone, called the iPhone Ultra, with a launch event set for early September. Production plans call for up to 10 million units amid ongoing supply challenges.

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Engadget has published a roundup of recent product reviews covering foldable phones, speakers, wearables and more.

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