Fashion Collaboration
PUMA and Madhappy unveil second collaborative collection
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PUMA and Madhappy have released details on their second joint collection, featuring 21 pieces of apparel, accessories, and footwear for spring 2026. The lineup centers on a reimagined Speedcat Plus sneaker in satin jacquard with micro-floral motifs. It launches exclusively on Madhappy on March 6, followed by a wider release through PUMA on March 12.
PUMA has partnered with Korean designer label JiyongKim for their first collaborative collection, reinterpreting the classic V-S1 football boot. The sneakers feature sun-bleached surplus fabrics in ivory and black colorways, set to release on February 28 in select Asian markets. A pop-up event will celebrate the launch at JiyongKim's flagship store in Seoul.
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adidas Originals has partnered with the streetwear brand SP5DER for a global collection featuring redesigned Superstar Supermodified sneakers and graphic T-shirts. The capsule merges SP5DER's punk-inspired aesthetic with adidas's heritage. It pre-launches on February 27, 2026, via SP5DER's website, with a wider release on March 3.