ATEEZ released their album GOLDEN HOUR : Part.5 on June 26 featuring the title track Bad. The release has prompted both praise and criticism from fans and netizens regarding member treatment and lyrical choices.
The album incorporates Latin music elements such as reggaeton along with modern Latin hip-hop and trap. The music video has reached 6.5 million views as of the release day.
Fans have voiced concerns over member Yeosang receiving limited screentime of around eight seconds in the video and minimal lines in the title track. Multiple posts highlight ongoing disappointment with the distribution of parts for the member in his eighth year with the group.
The track includes Spanish lyrics with a sexy theme focused on a woman. Some Latin American fans expressed disappointment with perceived generalizations of Latin cultures and the group's continued use of such themes without performances in Latin America outside of Mexico.
