Fans of the viral Steam game Meccha Chameleon have begun placing painted 3D-printed figures in public locations to recreate its hide-and-seek mechanics offline.
The low-priced multiplayer title launched on Steam and quickly attracted millions of players within weeks. Players use in-game paint tools to blend chameleon characters into digital environments.
Real-world examples include multi-colored figures hidden in a North Greenwich coffee shop bathroom in London. Another set of figures was positioned on chip bags in a Hong Kong grocery store to match surrounding logos and patterns.
Participants share their placements on platforms such as TikTok and Instagram. The activity has drawn attention from users hoping to spot similar figures in cities including New York.