The inaugural Martín Fierro de Streaming awards took place at the Buenos Aires Convention Center, gathering influential figures from digital entertainment. Celebrities shone with stylish looks on the red carpet, while incidents and social media reactions added drama to the evening. Winners were announced live, marking a milestone for the streaming industry.
The 2025 Martín Fierro de Streaming awards marked the first edition of these honors for digital platform content, held on December 14 at the Buenos Aires Convention Center. The event brought together numerous celebrities, who dazzled on the red carpet with stylish and glamorous fashion choices. Ángela Torres and Julieta Poggio were among those highlighted for their looks, as reported from the evening.
However, not everything was glamour. Luis Ventura, APTRA president, surprised attendees by appearing dressed as a magician, sparking an explosion of memes on social media. Homero Pettinato, present at the gala, broke his silence on the scandal with Sofía Gonet, stating: 'I had no choice but to counterattack.' Daniela Celis, a former Big Brother contestant, faced a dramatic situation leaving her home that nearly prevented her attendance, appearing desperate in a video.
Sports journalist Gastón Edul suffered a painful domestic accident hours before, casting doubt on his presence. Despite the bandage, he attended and remarked: 'This is battling too.' Social media reactions featured standout memes about the event, reflecting its cultural impact. The live ceremony revealed all the winners, celebrating the rise of streaming in Argentina.
