Apple rolls out iOS 26.2 changes in Japan: alternative app stores, payments, browsers under MSCA

Apple has updated iOS 26.2 exclusively for Japanese users to comply with the Mobile Software Competition Act, enabling third-party app stores (with 5% fees), alternative payments (with commissions), browser choice screens, and non-WebKit engines, alongside Notarization security checks. These follow similar pressures in Europe and come amid strong App Store revenue.

Apple announced on December 17, 2025 (effective iOS 26.2 from late 2025), targeted changes to iOS in Japan in response to the Mobile Software Competition Act (MSCA), which promotes competition in app distribution, payments, and defaults, also affecting Google.

Alternative App Stores: Japanese users gain access to authorized third-party app stores alongside Apple's App Store, with developers paying Apple a 5% fee on sales. Apps undergo Notarization—a lighter review with automated and human checks for malware, threats, and functionality—plus child-safety measures. Apple stresses its App Store's superior privacy and security standards.

Payment Flexibility: App Store apps can now link to external payment processors or websites (children's content exempt), with Apple charging 15% on external link transactions and 26% on standard in-app purchases. Apple warns of reduced refund/support abilities, heightened fraud/privacy risks, and no protections like subscription management for alternatives.

Default Choices and Browsers: Users see choice screens for default browsers, search engines, navigation apps, and app stores. Developers can build browsers using engines beyond WebKit, expanding beyond Safari.

Additional Rules: The law requires device interoperability, but Apple can reject privacy-threatening requests. Unlike Europe's stricter Digital Markets Act, Japan permits Apple's marketplace approvals and age ratings.

These adjustments occur as Apple's App Store drove $1.3 trillion in 2024 ecosystem sales, potentially impacting its model. Google announced milder Android tweaks, like choice screens, the prior day. Apple stated: 'We've worked to reduce new privacy and security risks... for the safest experience possible.' This builds on U.S. litigation and EU mandates.

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iPhone displaying alternative app stores against Tokyo skyline, symbolizing Apple's compliance with Japanese antitrust laws.
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Apple allows alternative app stores on iPhones in Japan

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Apple has announced it is opening iPhones to alternative app stores in Japan to comply with new laws aimed at boosting competition in the smartphone market. Japanese developers can launch their own app marketplaces and pay Apple as little as 5% of sales. Apps in the App Store will also offer alternative in-app payments alongside Apple's system, with commissions still applying.

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