OpenAI has acquired Hiro Finance, a startup offering AI-powered financial planning tools, marking its second startup purchase in two weeks. The deal was announced on Monday, with fiscal terms undisclosed. Hiro's founder Ethan Bloch announced on LinkedIn that the product will cease operations on April 20, giving users until May 13 to migrate data.
OpenAI announced the acquisition of Hiro Finance on Monday, as first reported by TechCrunch. The startup specializes in AI tools for personalized financial guidance. Company founder Ethan Bloch confirmed the move on LinkedIn, noting that Hiro's product will stop functioning on April 20. Users must export their data by May 13, after which it will be deleted from Hiro's servers. It remains unclear whether OpenAI intends to launch a similar dedicated financial planning product. Bloch highlighted the potential impact, writing on LinkedIn: 'For decades, personalized financial guidance has been too expensive, too generic, or too hard to access. ChatGPT is finally changing that.' This purchase follows OpenAI's acquisition earlier this month of Technology Business Programming Network (TBPN), a media company behind a daily tech podcast. The company also integrated expertise from a prior startup buy behind the Crixet platform into its Prism app for scientific research, released at the start of the year. OpenAI continues to expand amid efforts to compete in areas like coding against rivals such as Anthropic.
