Following his January 17 Saturday Night Live performances and January 16 album release, A$AP Rocky dropped a dual music video on January 19 for 'AIR FORCE (BLACK DEMARCO)' and 'WHISKEY (RELEASE ME)' from Don't Be Dumb. Directed by and starring filmmaker Tim Burton, the New York City-set clip features Rocky's personas causing chaos.
A$AP Rocky continued the rollout of his long-awaited album Don't Be Dumb—his first studio project in nearly eight years—with a dual music video released January 19 for singles "AIR FORCE (BLACK DEMARCO)" and "WHISKEY (RELEASE ME)." Directed by and starring Tim Burton, who also designed the album's cover art, the video unfolds amid New York City chaos as Rocky's multiple personas break free. Key scenes include a crash-dummy character struck by a bottle, prompting the Rugahand persona to intervene.
"BLACK DEMARCO" blends brash punchlines with a melodic chorus from Spencer Sutherland. "WHISKEY" features a hook by Damon Albarn and ad-libs from Westside Gunn, with Rocky rapping about late-night temptations and trendsetting: "How could I resist? Wanna get high as we can get and that's how we exist... The deaf don't play like they don't hear the kid, read his lips / How to be a pimp? How to be legit? / And live to see this s**t, and die with what you pick It all depends, is she gon’ get freaky and share with all her friends?"
This visual release builds on Rocky's January 17 SNL debut, where he performed "PUNK ROCKY," "DON'T BE DUMB," and "HELICOPTER," and made a cameo in the "Snackhomiez" sketch. The video underscores the album's bold fusion of music, visuals, and entertainment in Rocky's triumphant return.
