The surging appetite for AI storage is quietly upending the NAND market, pushing SSD prices toward a new, higher baseline. Analysts predict that the adoption of higher-layer NAND and QLC technologies will hinder supply growth, leading to irreversible price increases.
The NAND market, crucial for solid-state drives (SSDs), faces significant strain from artificial intelligence's voracious data storage needs. According to a recent analysis, this demand is breaking traditional market dynamics, with SSD prices expected to settle at permanently elevated levels without any foreseeable upper limit.
Key factors include the slower pace of supply expansion due to the integration of higher-layer NAND architectures and quad-level cell (QLC) technologies. These advancements, while increasing storage density, are not keeping up with AI-driven consumption, resulting in a supply-demand imbalance.
The report, published on January 18, 2026, highlights how AI's storage hunger is reshaping the semiconductor landscape. No specific quotes from analysts were detailed, but the consensus points to a future where component costs for NAND and SSDs continue to rise sharply.
This development echoes recent surges in RAM prices but appears more profound, as AI applications demand vast, persistent data storage. Industry watchers anticipate ongoing challenges for consumers and businesses reliant on affordable storage solutions.