The videocast RivoNews, hosted by journalist Cecília Flesch, will join the streaming platform of RBS, Globo's affiliate in Rio Grande do Sul, starting in March. The programs emerged in 2023 after Cecília's dismissal from GloboNews and now form part of the RivoStudio lineup.
Journalist Cecília Flesch has announced a partnership with RBS, which will broaden the reach of her video programs. Starting in March, RivoNews, along with RivoTalks and Rivo18+, hosted by Cecília alongside Gabriel Sant'Ana Wainer and Manuela Musitano, will be available on the company's streaming platform.
The content was created in 2023, shortly after Cecília's dismissal from GloboNews. The departure followed a viral podcast appearance where she referred to the work environment at the network as "RivoNews," alluding to the anxiety medication Rivotril. She then registered the brand and launched the videocast, which developed into RivoStudio over two years of organic growth.
Cecília remarked on the new phase: "After two years of organic growth and a lot of hard work, we now have the opportunity to count on the support of those who understand media very well and believe in current and innovative ways to build content." This collaboration with RBS, renowned for its regional media expertise, represents a significant step for independent productions in Brazil's streaming sector.
RBS, Globo's affiliate in Rio Grande do Sul, thus enriches its portfolio with innovative journalistic offerings, reflecting trends in the shift of content to digital platforms.
