Indie game Meccha Chameleon has sold 7 million copies less than two weeks after release. The artsy hide-and-seek title gained traction mainly through word of mouth and influencer support.
Players use paint tools to blend into environments while others search for them. Solo developer Lemorion announced a Japan-themed map would arrive today or tomorrow to mark the milestone.
The game costs £5.29 and follows the path of other low-priced social hits like REPO, Lethal Company and Among Us. Its success highlights growing interest in affordable multiplayer experiences amid rising prices for bigger titles.
Meccha Chameleon is available on Steam and has drawn comparisons to previous breakout indie sensations for its accessible design and community-driven growth.