Maison Margiela
Maison Margiela has unveiled its Scentsorium Collection, a new line of haute couture fragrances, at a show in Shanghai. The collection, licensed by L’Oréal Group, features six scents inspired by radicalism and human emotions. It will launch exclusively in brand boutiques worldwide on April 21.
An Ruwaito ta hanyar AI
Maison Margiela is holding its first fashion show outside Paris on Wednesday in Shanghai, marking a major push into China. CEO Gaetano Sciuto described the country as the brand's temporary headquarters, ahead of the event mixing ready-to-wear and Artisanal collections. The move accompanies four exhibitions across Chinese cities showcasing the house's history and philosophy.