Yeat mengunjungi kampus Nike untuk merchandise album ADL

Rapper Yeat baru-baru ini mengunjungi markas besar Nike di Beaverton, Oregon, untuk mengembangkan merchandise untuk album mendatangnya A DANGEROUS LYFE / A DANGEROUS LOVE. Kolaborasi ini mencakup sepatu sneaker Air Force 1 kustom dan item pakaian yang menampilkan branding album. Ini menandai perluasan kemitraan berkelanjutan Yeat dengan merek pakaian olahraga tersebut.

Yeat, yang dikenal dengan pendekatan langsungnya dalam fashion dan musik, membagikan foto dari kunjungannya ke Nike Campus di Beaverton, Oregon, di Instagram. Perjalanan itu, dekat kota asalnya Portland, berfokus pada pembuatan merchandise terkait albumnya A DANGEROUS LYFE / A DANGEROUS LOVE, yang dijadwalkan rilis pada 27 Maret 2026. Gambar-gambar menunjukkan Yeat meninjau desain di ruang lab kreatif. Central to the collection are custom Nike Air Force 1 sneakers in all-black and all-white colorways. These feature the album's iconography, including gothic-style ADL lettering on the side panels and tongue. The sneakers maintain a clean leather construction with the branding as the focal point, blending streetwear aesthetics with Nike's heritage. Additional items include co-branded apparel such as ADL hoodies and matching graphic sweat sets from Yeat's Lyfestyle Corporation line. Designs incorporate spray-painted graphics and keep a stripped-down look. Other products spotted include gloves and luggage with various ADL logo treatments in different typographic styles. This visit builds on Yeat's collaborative history with Nike. In October 2025, he released the Lyfestyle Corporation x Nike Air Max Goadome, an all-black leather boot with added studs. February 2026 saw the debut of Yeat x Nike Air Liquid Max sneakers in a green-on-black upper, confirmed for release on Nike's Air Max Day. Earlier ties include his song Turban in a 2022 Nike campaign and a 2023 appearance in NOCTA visuals. Yeat's involvement demonstrates a shift to active design contributions, positioning him as a key cultural figure beyond music.

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Photorealistic image of the vibrant, poison dart frog-inspired Nike Air Liquid Max sneaker featuring a flexible low-profile Air unit.
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Nike unveils Air Liquid Max sneaker for March 2026 release

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Nike has officially unveiled the Air Liquid Max, a new sneaker featuring a flexible, low-profile Air unit, set to debut on Air Max Day, March 26, 2026. The model draws inspiration from poison dart frogs and includes collaborations with rapper Yeat and Fragment Design's Hiroshi Fujiwara. Additional colorways are expected throughout the year.

Building on his recent visit to Nike's Beaverton campus, rapper Yeat has unveiled the first comprehensive drop from his Nike collaboration amid the A DANGEROUS LYFE / A DANGEROUS LOVE album rollout. The ADL/ADL Yeat x Nike set includes a co-branded mask, ADL CD, and collectible Nike box, paired with a trailer parodying Dos Equis ads.

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Nike has unveiled the Air Liquid Max, a new sneaker model featuring unusual liquid-like soles with Nike Air technology. The design resembles a melted version of the Air Max DN8. It has garnered early attention from musician Yeat and designer Hiroshi Fujiwara.

Several major sneaker brands, including Nike and adidas, have announced a lineup of releases for March 2026, featuring retrospectives and collaborations. Highlights include anniversary editions of classic models and athlete-inspired designs.

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Adidas has released its second collection of the exclusive A-TYPE line, shifting to an all-black palette with luxury Italian-made sneakers and apparel priced up to $4,000 for a complete look.

Nike has opened an interactive Air Lab preview at Dropcity during Milan Design Week, showcasing over 100 prototypes of air-based footwear innovations. The exhibit, running from April 20 to 26, offers hands-on workshops and sessions exploring air as a design medium. It previews a permanent installation set for fall 2026.

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Los Angeles brand Menace has launched a pink adidas Superstar sneaker in honor of founder Steven Mena's mother and her favorite flowers. The collaboration marks a continuation of the brand's Heirlooms series with a focus on immigrant family stories.

 

 

 

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