Atmos and New Balance launch Wasabi 2010 sneakers

Japanese sneaker boutique atmos has collaborated with New Balance on the 2010 Wasabi, a new colorway inspired by the brand's 990 range. The release forms part of New Balance's 2026 Grey Days celebrations. The design features layered uppers in dusty green shades across suede, nubuck, and mesh.

The atmos x New Balance 2010 Wasabi draws from the iconic 990 series, incorporating a layered upper similar to the 992 model paired with a sporty sole unit for a streamlined look. Multiple textures including hairy suede, nubuck, and mesh create the earthy green palette, evoking wasabi tones. Subtle Japanese characters appear on the insole, highlighting the collaboration's origins with Tokyo-based atmos. New Balance's Grey Days is an annual month-long event that honors the brand's legendary releases, with this drop marking a highlight for 2026. Atmos, known for its sneaker collaborations, paired the silhouette with careful fabric choices and detailing. The sneakers became available as part of these celebrations, as noted in coverage from Highsnobiety.

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New Balance, adidas, Nike, and Converse have all announced fresh sneaker models and colorways for the coming months.

New Balance is releasing an exclusive 2010 sneaker in partnership with Japanese retailer BEAMS to celebrate the store's 50th anniversary. The model arrives in a multi-tone navy colorway on May 23.

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New Balance has introduced a new earthy colorway for its popular 9060 sneaker. The Dark Olivine version features shades of green in suede and mesh materials.

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New Balance has introduced a fresh take on its 991v2 Made in U.K. dad sneaker with a light grey and teal design drawn from an earlier model. The new color scheme revives details from the 1530 sneaker first seen in 2019.

A new colorway of the New Balance 2010 sneaker is expected to reach US stores soon. The Neptune Grey version features darkened mudguards for added contrast.

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New Balance has introduced a new colorway for its 204L model. The Dark Olivine version features olive green tones with pink accents and draws comparisons to a matcha latte.

 

 

 

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