Champagne diamonds with warm, tawny tones are seeing increased demand for engagement rings as couples seek unique alternatives to traditional colorless stones.
Jewelry influencers and designers report a notable uptick in requests for these gems. Kira Kirby recently chose a three-carat old-mine brilliant-cut diamond in the W-X color range for her custom Dyne ring, describing it as a one-of-a-kind stone.
Designers attribute the trend partly to De Beers' Desert Diamonds campaign launched in late 2025. Natural diamond sales in the K to Z color range rose 19 percent as of the first quarter of 2026.
Bespoke requests for warmer stones now account for nearly 95 percent of engagement ring inquiries at some ateliers. Experts note that champagne diamonds offer character and individuality compared to lab-grown or perfectly optimized options.
Clients like Emma Rose Léger have selected antique champagne stones for custom toi et moi designs, viewing them as future family heirlooms. Jewelers emphasize that each stone has its own distinct qualities.