Apple TV is introducing a new movie recommendation feature called Genius Browse to help users discover movies and TV shows. The upgrade is free for Apple TV fans, but it excludes recommendations from Netflix.
Apple TV is rolling out Genius Browse, a new feature designed for movie and TV show recommendations. According to TechRadar, this provides Apple TV fans with a free upgrade to enhance content discovery. However, the feature notably leaves out one of the biggest streaming platforms: Netflix. Users should not expect Netflix recommendations within Genius Browse. The rollout is described as upcoming, offering improved navigation through available titles on Apple TV. This development highlights platform-specific integrations, focusing on Apple TV's own catalog and select partners, while omitting Netflix content.