Rochelle Jordan has shared a new music video for her track “Doing It Too” from the album Through The Wall. The video, directed by choreographer Fullout Cortland, showcases dance sequences against primary-color backdrops. Jordan is currently on tour in North America promoting the album.
Rochelle Jordan enlisted director-choreographer Fullout Cortland for the video of “Doing It Too,” which features a series of stylish dance routines set against bold primary-color backgrounds. The release highlights the song's energetic rhythm through clean, effortless visuals, as envisioned by the artist and director. You can watch the video on Pitchfork's site, where it debuted on April 1, 2026. Jordan shared her thoughts in a press release: “ ‘Doing It Too’ is about confidence in motion. Cortland brought a clean, elevated touch that kept everything feeling so effortless. There’s a rhythm to this song that people have been picking up on. I love seeing it take on a life of its own and this video sharpens that vision.” The Canadian singer is midway through a North American tour supporting Through The Wall, following the completion of her European dates earlier this year. She also performed “Doing It Too” live on Good Morning America soon after the album's launch, building early momentum for the project.