Trump Media weighs Truth Social spinoff amid crypto ETF momentum

Trump Media is exploring a spinoff of its Truth Social platform into a separate public company, building on its recent cryptocurrency ETF filings and the surge in Bitcoin and crypto exchange-traded funds.

Trump Media, the parent of Truth Social, is considering separating its flagship social media platform into an independent publicly traded entity. This potential move follows the company's February filings for Bitcoin/Ethereum and CRO-focused ETFs through its Truth Social Funds arm, as well as approvals and launches of similar products in the broader market.

The spinoff could enable targeted growth and investment in Truth Social, which was launched as an alternative to mainstream social networks. Amid rising interest in crypto financial products—which have democratized access to Bitcoin and other digital assets for traditional investors—Trump Media appears to be restructuring to capitalize on synergies between social media and emerging fintech.

Details on the spinoff remain preliminary, reflecting ongoing strategic evolution at the company.

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Truth social withdraws bitcoin etf filing amid fee pressure

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Trump Media & Technology Group has withdrawn its plans for Truth Social-branded spot bitcoin and bitcoin-and-ether ETFs. The move came after the firm pulled its registration statements with the U.S. Securities and Exchange Commission on May 19.

Trump Media plans to introduce a paid API that provides Wall Street firms with fast access to influential posts on Truth Social. The move aims to monetize content from the platform that can move markets.

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Trump Media announced a new data feed that will deliver President Donald Trump's Truth Social posts to institutional traders ahead of regular users. The product, called Truth API, is set to launch on August 1 and targets algorithmic trading firms and banks.

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