Kennedy Center premiere of 'Melania' documentary: red carpet glamour meets protesters amid mixed reviews and record box office.
Kennedy Center premiere of 'Melania' documentary: red carpet glamour meets protesters amid mixed reviews and record box office.
Imagem gerada por IA

Melania documentary opens to mixed box office and scathing reviews

Imagem gerada por IA

Amazon MGM Studios' documentary 'Melania,' directed by Brett Ratner, debuted on January 30, 2026, chronicling the first lady's preparations in the 20 days leading to Donald Trump's second inauguration. Despite negative critical reception branding it as a boring infomercial, the film is projected to earn $8 million in its opening weekend, the best for a documentary in a decade. The premiere at the Kennedy Center on January 29 drew political figures and protests amid national unrest.

The documentary 'Melania' offers an intimate yet controlled glimpse into Melania Trump's life as she transitions back to first lady, filmed from early January 2025 at Mar-a-Lago through the January 20 inauguration in Washington, D.C. Director Brett Ratner, making his first feature since 2014's 'Hercules' following sexual misconduct allegations, captured unfettered access to her daily routines, including fashion fittings with designer Hervé Pierre, discussions with interior designers about White House renovations like the Rose Garden and Bowling Alley, and a Zoom call with French first lady Brigitte Macron on cyberbullying.

Candid moments include Melania suggesting the word 'unifier' in Trump's inaugural speech, prompting him to quip, 'Don’t put that on tape, please,' before relenting with, 'The wife gave me a good idea.' She shares her favorite song as Michael Jackson's 'Billie Jean,' lip-syncing to it in a limo, and reflects in voiceover on her immigrant journey: 'Walking into the Capitol Rotunda, I felt the weight of history intertwined with my own journey as an immigrant... no matter where we come from, we are bound by the same humanity.' Other scenes feature her mourning her mother's death on January 9, 2025, at St. Patrick’s Cathedral, and a late-night White House dinner with Trump, where he praises her as 'great' after inaugural balls.

Produced with Melania as a key figure for $40 million—plus $35 million in marketing—the film avoids controversies like Trump's executive orders or January 6 pardons. Reviews are harsh: Variety called it a 'cheeseball infomercial of staggering inertia,' while Deadline deemed it 'butt-numbingly boring.' Despite no advance screenings and crew members requesting credit removal due to polarization, presales overindex in rural areas, with strong showings in Florida and Texas. The Kennedy Center premiere attracted MAGA allies like Pete Hegseth and Robert F. Kennedy Jr., but faced protests tied to recent ICE incidents. Internationally, it was pulled from South African theaters amid 'current climate' concerns.

Ratner described the shoot as challenging, filming in real time across locations with up to 80 crew. Melania emphasized the film's purpose: 'Americans and people all over the world should witness the incredible amount of planning and work required.' As her branding pivot, it signals more lifestyle ventures ahead.

O que as pessoas estão dizendo

Discussions on X about the 'Melania' documentary focus on its negative reviews branding it a boring infomercial, controversies surrounding director Brett Ratner, and disappointing box office results despite a $75 million spend by Amazon. High-engagement posts highlight empty theaters, crew disavowals, and Craigslist ads offering payment to viewers. A minority express positive sentiments calling it well-done.

Artigos relacionados

South African cinema removing 'Melania' documentary poster amid Trump administration tensions.
Imagem gerada por IA

Melania Trump documentary pulled from South African theaters

Reportado por IA Imagem gerada por IA

The documentary 'Melania,' offering an intimate look at the US first lady's life leading up to her husband's 2025 inauguration, has been pulled from theaters in South Africa amid tensions with the Trump administration. Directed by Brett Ratner and distributed by Amazon MGM Studios, the film faced scrutiny over its $40 million acquisition price and perceived ties to White House favor-seeking. Despite a wide global release planned for Friday, projections suggest modest box office performance.

Melania Trump's documentary 'Melania' debuted to robust box office numbers and audience approval on Friday. The film earned an A CinemaScore and is projected to have the highest opening for a documentary in 10 years, excluding concert films. While audiences embraced it, critics gave it a low 6% on Rotten Tomatoes.

Reportado por IA

Following its theatrical release, Brett Ratner's documentary 'Melania,' which chronicles first lady Melania Trump's preparations for Donald Trump's second inauguration, will stream on Amazon Prime Video starting March 9. Amazon MGM Studios acquired distribution rights for $75 million after the film grossed $16.6 million at the box office amid poor critical reception.

Focus Features has unveiled the first trailer for 'Lorne,' a documentary exploring the life and career of Saturday Night Live creator Lorne Michaels. Directed by Oscar winner Morgan Neville, the film offers rare insights into Michaels' journey and influence on comedy. It is scheduled for a theatrical release on April 17.

Reportado por IA

The teaser trailer for the upcoming Michael Jackson biopic 'Michael' has shattered records by amassing 116.2 million views worldwide in its first 24 hours. This marks the highest 24-hour trailer launch in Lionsgate's history and the most-viewed trailer for any music biopic or concert film. Directed by Antoine Fuqua, the film stars Jaafar Jackson as the King of Pop and is set for theatrical release on April 24.

Netflix has unveiled the trailer for Queen of Chess, a documentary chronicling Hungarian chess prodigy Judit Polgár's rise in a male-dominated sport. Directed by Rory Kennedy, the film premieres at the 2026 Sundance Film Festival on January 27 and streams on Netflix starting February 6. It highlights Polgár's challenges against figures like Garry Kasparov and her barrier-breaking achievements.

Reportado por IA

Writer and director Nancy Meyers is returning with her first feature since 2015's The Intern, an untitled project now at Warner Bros. after Netflix dropped out over budget issues. The film boasts a star-studded cast and a Christmas Day 2027 premiere.

 

 

 

Este site usa cookies

Usamos cookies para análise para melhorar nosso site. Leia nossa política de privacidade para mais informações.
Recusar