New Balance has collaborated with Tokyo-based fashion brand Auralee to launch a new colorway of its slim 204L sneaker. The White Lime version features a wasabi-tinted design and is priced at $165.
New Balance is releasing the White Lime version of the 204L in partnership with Auralee. The collection also includes a dark brown option alongside the slim sneaker model first released in July 2025.
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New Balance, adidas, Nike, and Converse have all announced fresh sneaker models and colorways for the coming months.
Japanese label Auralee has launched two new versions of the New Balance 204L sneaker featuring worn-in aesthetics. The Ganache and Plaza Taupe colorways went on sale at Auralee on May 22.
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New Balance has introduced a new colorway for its 204L model. The Dark Olivine version features olive green tones with pink accents and draws comparisons to a matcha latte.
Japan's atmos Pink has revealed official images of its upcoming collaboration with New Balance on the 204L runner, featuring cow print details. The pack includes two colorways set for release in spring 2026. Both pairs incorporate faux fur and suede elements in bovine-inspired designs.
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Japanese sneaker boutique atmos has collaborated with New Balance on the 2010 Wasabi, a new colorway inspired by the brand's 990 range. The release forms part of New Balance's 2026 Grey Days celebrations. The design features layered uppers in dusty green shades across suede, nubuck, and mesh.
New Balance has unveiled its new 'Moonbeam' pack featuring two colorways of the 990v4 Made in U.S.A. sneakers. The collection includes a 'Cloud Blue' pair with suede and mesh uppers in faded blue and light beige, accented by teal soles. Both styles are scheduled to launch on the company's website on May 7 for $185.
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Nike is releasing the Ja 3 x Kool Aid Pink Lemonade sneakers featuring bold mismatched colors. The shoes go on sale for 135 dollars via the company's website.