Beauty Industry
Egypt's cosmetics and personal care market generated more than 900 million dollars in revenue in 2025, fueled by strong demand and sustained growth.
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Chinese cosmetics brands are rapidly expanding in global markets, narrowing the gap with South Korea's K-beauty powerhouse. In the first 11 months of 2025, China's exports reached $3.99 billion, up 8.7 percent, while Korea's hit a record $10.3 billion, rising 11.8 percent, though China's faster growth signals intensifying rivalry.