Mikael Jasin

Fuatilia

Baristas face growing challenge to stand out at World Barista Championship

As coffee competitions evolve, baristas increasingly struggle to differentiate their routines amid widespread use of similar high-end coffees and tools. Recent World Barista Champions Mikael Jasin and Jack Simpson succeeded by emphasizing communication and mindfulness over technical complexity. This trend highlights a shift toward authenticity in the 25-year-old event.

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