Omega

Omega has introduced a new Seamaster Diver watch as a tribute to the Winter Paralympics. The timepiece marks the start of the event. This release highlights the brand's involvement in the games.

March 04, 2026 Reported by AI

In response to Morgan Stanley and LuxeConsult's Swiss Watcher report ranking Swiss watch brands for 2025—which crowned Rolex as leader with turnover exceeding the next four brands combined and dropped Swatch's Omega to fifth—Swatch Group issued an open letter decrying the estimates as inaccurate and hinting at legal action.