TikTok to launch ad-free subscription option in UK

TikTok is introducing an ad-free subscription tier for users in the United Kingdom. The option will roll out over the coming months to those aged 18 and older. It marks the first such offering in an English-speaking country.

TikTok users in the UK will soon have the choice to avoid advertisements on the platform by paying a monthly fee. The ad-free tier is set to become available over the coming months to account holders who are 18 or older. It will cost £4 per month, or about $5.40, according to the company announcement.

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Illustration depicting YouTube Premium's US price increase, showing a smartphone with updated individual and family plan costs.
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YouTube raises US prices for Premium subscription plans

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YouTube has increased prices for its Premium service in the United States for the first time since 2023. The individual plan now costs $15.99 a month, up $2, while the family plan rises $4 to $26.99. New subscribers face the hikes immediately, with existing users notified for changes on future billing cycles.

YouTube has introduced a feature in its iOS and Android apps allowing users to disable Shorts completely or set viewing time limits. The Shorts Timer lets parents and users cap sessions at 15, 30, or 45 minutes, or one to two hours, with an option to set it to zero minutes. The tool is rolling out first to supervised accounts before reaching all users.

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Prime Minister Keir Starmer said on Monday, June 15, 2026, that the UK government will pursue legislation to restrict children under 16 from using major social media platforms, with ministers aiming to pass a bill by late December and bring the measures in during 2027.

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