Mitho Wellness Club, Colombia's first integral wellness club, announced an investment of nearly US$2 million to grow in 2026. The plan involves opening new locations in various cities and doubling direct jobs from 50 to 200 by year's end. This expansion builds on 2025's success, with a 300% revenue increase.
Mitho Wellness Club plans an investment of nearly US$2 million in 2026 to expand its operations in Colombia. As the country's first integral wellness club, the company will focus on launching its rural headquarters in Suesca and negotiating two new locations in Bogotá. It will also lay the groundwork for openings in Medellín and Barranquilla, aiming for up to five new sites progressively, based on market demand and operational maturity.
This growth will double direct jobs, rising from about 50 to 200 by the end of the year. Nicolás Romero, founder and CEO of Mitho Wellness Club, stated: “Exercise has shifted from being seen as an isolated obligation to part of people's daily lives. That change in habits is driving Mitho's growth and our expansion projections for this year.”
The plans are built on 2025 performance, when Mitho recorded revenues near US$500,000, a 300% increase, and over 300 active members in Bogotá. This validates the business model ahead of the announced expansion phase.