Two years after the first Tesla Cybertruck deliveries began in 2023, the vehicle's prices have increased substantially from initial announcements. The starting price has jumped from under $40,000 to nearly $80,000, with the top model exceeding $114,000. These changes reflect evolving variants and added features.
The Tesla Cybertruck, unveiled in November 2019, generated significant buzz when Elon Musk announced a starting price of $39,900. Reservations opened that year with a $10,000 refundable deposit, but production delays pushed first deliveries to 2023.
At the 2023 delivery event, Musk outlined three variants: the single-motor rear-wheel drive (RWD) at $60,990, the dual-motor all-wheel drive (AWD) at $79,990, and the tri-motor Cyberbeast at $99,990.
In April 2025, the RWD model was rebranded as the Long Range Cybertruck with its price raised to $69,990. However, by September 2025, Tesla discontinued this version, positioning the AWD as the entry-level option at $79,990. Meanwhile, in August 2025, the Cyberbeast's price climbed to $114,990 after Tesla bundled the Luxe Package, which includes Supervised Full Self-Driving, four-year premium service, free lifetime premium connectivity, and free lifetime Supercharger access.
As of December 2025, buyers face choices between the $79,990 AWD and $114,990 Cyberbeast—far above the original under-$40,000 target.
Beyond purchase price, ownership costs add complexity. Reports from earlier in 2025 indicate Cybertruck insurance averages $1,000 more annually than typical vehicles. One Massachusetts driver saw her premiums quadruple after switching from a Model 3, and some owners have struggled to secure coverage altogether.
The production timeline underscores delays: late 2021 and 2022 targets were missed, with confirmation of 2023 start in January and the first unit assembled at Gigafactory Texas in July.