Car expert Doug DeMuro forecasts Tesla Cybertruck prices falling to $35,000 within 18 months, based on used market trends from his Cars & Bids platform and fading novelty after the 2019 unveiling. This comes as the electric pickup faces declining demand, production issues, and 2025 sales drops linked to competition and Elon Musk's political activities.
Tesla unveiled the Cybertruck in 2019 with bold promises and an initial $40,000 base price target, drawing hundreds of thousands of reservations. Production began in 2023 at around $80,000 for regular models (after pricier Foundation Series), but it has been a commercial letdown, running at ~10% capacity with accumulating inventory and low reservation conversion from claimed 2 million pre-orders.
On his podcast, DeMuro—founder of Cars & Bids—noted used Cybertrucks selling in the $60,000s and approaching $50,000s, predicting: "I think in 18 months this is a $35,000 truck." He compares it to steep depreciations in hype vehicles like the Hummer EV and Rivian R1T. Used prices for early models have dropped sharply from over $100,000. Electrek called $35,000 aggressive, possibly settling at $40,000, while commenters note rapid luxury depreciation.
Factors include waning novelty beyond early adopters, delivery delays, and shifting production. Tesla faced significant 2025 sales declines, partly tied to Musk's political involvement and rising EV competition in pickups/SUVs. This raises resale concerns for owners and could slow EV adoption by highlighting uncertainties in pricing, range, charging, and ownership costs.