Luxury eyewear continued to grow in 2025 even as other parts of the luxury market slowed. Recent first-quarter figures from major players underline the category's momentum.
Luxury eyewear including sunglasses and prescription frames grew an estimated 2 to 4 percent in 2025 to reach about 17 billion euros, according to Bain & Co. The category has stood out as an exception to the broader luxury slowdown since 2023.
Safilo Group reported first-quarter net sales of 272.9 million euros, up 0.4 percent at constant exchange rates. EssilorLuxottica posted a stronger performance with sales surging 11 percent year on year to 7.13 billion euros, driven by demand in North America and AI-enhanced frames from Ray-Ban and Oakley.
Several companies completed acquisitions that expand their reach. Marcolin was bought by VSP Vision in December 2025. Ace & Tate acquired Project Lobster in February this year to strengthen its position in Spain. Jimmy Fairly opened a New York store in December 2025 that has become its top-performing location.