Samsung announces new Wi-Fi speakers and soundbars ahead of CES 2026

Samsung has revealed two new Wi-Fi speakers and updated soundbars as part of its 2026 audio lineup, set to debut at CES in Las Vegas. The Music Studio 5 and 7 speakers feature minimalist designs and AI-enhanced audio, while the HW-Q990H and HW-QS90H soundbars offer advanced Dolby Atmos capabilities. These products aim to blend high-quality sound with seamless integration into home decor.

Samsung is expanding its audio offerings with the introduction of the Music Studio 5 (LS50H) and Music Studio 7 (LS70H) Wi-Fi speakers, designed by Erwan Bouroullec to blend into living room aesthetics with a minimalist, gallery-inspired look. The smaller Music Studio 5 includes a four-inch woofer, dual tweeters, and a built-in waveguide for improved sound delivery. It incorporates Samsung's AI Dynamic Bass Control to enhance bass without distortion and supports voice or Bluetooth control, along with Wi-Fi casting and streaming services.

The larger Music Studio 7 provides a 3.1.1-channel spatial audio experience with top-, front-, left-, and right-firing speakers for immersive 3D sound. It features the same AI Dynamic Bass Control and Samsung Audio Lab Pattern Control Technology for sound calibration, supporting Hi-Resolution Audio up to 24-bit/96kHz processing. This speaker can function standalone or pair with other Samsung Wi-Fi speakers, soundbars, or TVs, and includes Bluetooth connectivity. Both speakers offer Dolby Atmos compatibility on the larger model.

Complementing these are updates to Samsung's soundbars. The flagship HW-Q990H is an 11.1.4-channel Dolby Atmos system with surrounds and a dual 8-inch wireless subwoofer. New additions include Sound Elevation, which makes dialogue more natural by lifting it toward the screen center, and Auto Volume for consistent sound levels across channels.

The HW-QS90H, dubbed the All-in-One Soundbar, features a 7.1.2-channel setup with 13 drivers, including nine wide-range speakers and a built-in Quad Bass Woofer for deep bass without a separate subwoofer. Its Convertible Fit design allows for wall mounting or tabletop placement, with a gyro sensor that automatically adjusts channel distribution based on orientation.

All products will be showcased at CES 2026, held in Las Vegas from January 6 to 9. Availability details remain unannounced, but the lineup builds on Samsung's history of high-end audio from the Samsung Audio Lab.

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CES 2026: Samsung schedules First Look presentation

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In the lead-up to CES 2026 (previewed here), Samsung will kick off the show with its First Look press conference on January 4, streaming live from Las Vegas. The event features key executives discussing AI innovations and future product directions, with expected updates on appliances, displays, and possibly the Ballie robot.

Samsung's new Music Studio 5 and 7 Wi-Fi speakers, alongside flagship soundbars HW-Q990H and HW-QS90H, directly challenge Sonos' Era models and Arc Ultra in the premium home audio market. Announced ahead of CES 2026, these products combine minimalist design, AI-enhanced audio, and advanced Dolby Atmos for immersive sound.

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Samsung Electronics will unveil its new wi-fi speaker, Music Studio 5, at The First Look event in Las Vegas on January 4, 2026, two days before CES 2026. The company plans to also introduce Music Studio 7 and other soundbar products during the event.

The Consumer Electronics Show (CES) 2026, set for January 6 to 9 in Las Vegas, promises to showcase cutting-edge technologies from major companies like Samsung, Sony, and Lenovo. Attendees can expect advancements in AI, digital health, and mobility, building on the event's scale after CES 2025 drew over 140,000 visitors, 40% from outside the US. CNET experts predict highlights in TVs, computers, mobile devices, home tech, future gadgets, and automotive innovations.

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Ahead of CES 2026 in Las Vegas, major Korean tech firms including LG Electronics, Hyundai Motor Group, and Samsung Electronics unveiled AI-centric products and visions. They presented strategies like 'AI in Action' and 'Physical AI,' showcasing advances in robotics, laptops, memory, and more across daily life and industry. The events emphasized AI extending beyond screens into real-world applications.

CES 2026 showcased a range of home technology gadgets aimed at simplifying daily tasks, from coffee brewing to laundry folding. Innovations included compact smart ovens, self-climbing robot vacuums, and allergen detectors. These products promise to enhance convenience in kitchens, cleaning, and security.

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Following initial CES 2026 coverage of top innovations like Lego Smart Play and Samsung's Galaxy Z TriFold, the event concluded with further accolades and reveals. CNET spotlighted 26 items, including Best Robot and Sustainability winners, while Engadget detailed Day 3 products emphasizing practical AI and eco-tech.

 

 

 

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