TV4 News investigation reveals that the Social Democrats' media company AIP runs politically slanted websites and social media accounts without clear party affiliation. Moderates label it a 'troll factory' and accuse the party of manipulation. AIP defends itself by stating the company is editorially independent and ownership is disclosed.
On November 24, 2025, TV4 News published an investigation showing how the Social Democrats' media company AIP Media, fully owned by the party, runs sites like Politikkollen and meme accounts such as 'Jävla Uland'. The content is politically slanted, but the link to the Social Democrats often requires multiple clicks to appear, according to the report. AIP also buys distribution on Instagram and Facebook to bypass Meta's ban on political ads.
Moderates have strongly criticized the operation. Party secretary Karin Enström called it the 'Social Democrats' own troll factory' and described it as 'manipulation' rather than open debate. Minister Carl-Oskar Bohlin (M) attacked the party harshly in SVT's Aktuellt, saying: 'The Social Democrats have no shame when it comes to the standard they set for their own actions.' He referenced the Social Democrats' previous criticism of the Sweden Democrats' 'troll factories'.
Further criticism targeted 'Jävla Uland', accused of collaborating with an account spreading antisemitism, including mockery of October 7 and comparisons to Nazi SS. The Jewish Youth Association wrote on X: 'This is not the kind of friends the Social Democrats want.' Bohlin accused the account of partnering with gravely antisemitic content.
AIP CEO Daniel Färm rejects the allegations. 'We have editorial independence; we are responsible for the content,' he says. On the antisemitism: 'We have never talked to them... Had we noticed it before, we would never have tagged them.' Party secretary Tobias Baudin emphasizes that the party does not interfere in AIP's decisions and that the sender is clear. He dismisses Bohlin's attacks as unimportant.
