Singer Ludmilla used social media on April 6 to complain about the marketing of a partnership with Felipe Amorim, calling it unhappy and misaligned with her and her team. The statement followed the singer's expression of disappointment over her lack of interaction during the 2024 recording of 'Jogadora Cara'. Ludmilla said it was just a promotional strategy.
Felipe Amorim responded to a follower on social media recently, revealing frustration with the recording of 'Jogadora Cara', a 2024 feat with Ludmilla and Dennis DJ. "Não é que não tenha gostado de fazer. Mas o que foi mais decepcionante para mim", he said. A fan of the singer, Amorim traveled to Rio de Janeiro for the session but reported zero contact with her: "Eu sou fãzão dela e, tipo, não consegui chegar perto dela".
Hours before announcing the new song 'Amor In Studio' with Ludmilla, Amorim vented. On the night of April 6, Ludmilla hit back: "O marketing que fizeram hoje foi super infeliz, não foi alinhado comigo e nem com a minha equipe, não foi nada legal. O combinado foi outro. Eu não curti". She also posted that it was "mentira, pessoal. Foi só marketing".
The controversy sparked debate among fans, with the disclosure strategy seen as a ploy to promote the partnership. Despite the initial tension, both are involved in the new release, as announced by Amorim.
