Project Helix pricing estimated at $999 to $1,200 by analyst

Following last week's announcement, tech analyst Moore’s Law Is Dead estimates Microsoft's hybrid PC-console Project Helix could retail for $999 to $1,200, based on high-end hardware costs aiming to surpass the PS6 in performance.

Tech analyst Moore’s Law Is Dead, who has followed Project Helix for over a year, pegs the next-gen Xbox console's price between $999 and $1,200. In a recent stream, he broke down the bill of materials (BOM): hardware akin to AMD's RDNA5-based successor to the 9070 XT graphics card, with a 3nm CPU and extra RAM, could cost around $900 at scale. Adding margins, $999 is aggressive but possible, though $1,200 is more realistic.

"If Microsoft wanted to sell this thing at cost, they could probably do so at around $900," he said. The device is projected to outperform Sony's PS6 by 20-30%, justifying a premium over the $800 Xbox Series X 2TB. However, prices over $1,500 risk alienating buyers, given Microsoft's history of subsidizing via Game Pass.

The hybrid design supporting Xbox and PC games prompts questions on upgradability—likely limited by warranty. It may attract PC enthusiasts more than traditional console users. All remains speculative ahead of official details.

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Asha Sharma unveils Project Helix next-gen Xbox console with Xbox and PC game support on stage at GDC.
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Microsoft's Asha Sharma unveils Project Helix next-gen Xbox console with Xbox and PC game support

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Xbox Gaming CEO Asha Sharma announced Project Helix, Microsoft's upcoming next-generation console, which will support both Xbox and PC games while leading in performance. The reveal via social media follows recent leadership changes, with more details planned at next week's Game Developers Conference.

Microsoft detailed its next-generation Xbox console, Project Helix, at the 2026 Game Developers Conference, highlighting a custom AMD SoC for Xbox and PC games, advanced ray tracing, AI upscaling, and alpha developer kits shipping in 2027. The announcements include platform convergence, game preservation efforts, and follow recent leadership changes.

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Rumors suggest the Xbox console era might be ending due to rising Game Pass costs. Wedbush Securities analyst Michael Pachter warns that the subscription model's high price could undermine hardware sales. Microsoft continues development of its next console, slated for 2027.

Following yesterday's Xbox Game Pass price reductions excluding day-one Call of Duty, reports suggest a flexible subscription system is coming, allowing users to tailor packages and potentially lower costs further. Windows Central's Jez Corden details the rumored modular options.

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US sales of the PlayStation 5 nearly doubled in the week ending April 4, marking the console's best performance of 2026 so far. Consumers rushed to buy before Sony's announced price increases took effect. The surge came after Sony cited global economic pressures for raising prices by about $100 on its PS5 models.

Former PlayStation Studios chairman Shawn Layden described the future of Xbox Game Pass as having a 'grim prognosis' on LinkedIn. His comments follow signals from Xbox head Asha Sharma that the subscription service is too expensive and requires an overhaul. Microsoft has not updated subscriber figures since reporting 34 million paying users two years ago.

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Sony has announced price increases for its PlayStation consoles in multiple East Asian markets, effective May 1. The hikes follow similar changes a month ago in the US, UK, Europe, and Japan. In South Korea, prices have risen by up to 43 percent from launch levels.

 

 

 

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