Spotify has rolled out an AI feature that generates personalized podcast playlists based on user prompts. The update, available now to premium subscribers in select countries, builds on a similar tool previously introduced for music. It aims to help listeners discover new shows and revisit older episodes.
Spotify Premium subscribers in the US, Canada, UK, Ireland, Australia, New Zealand and Sweden can now use the app's Prompted Playlists feature for podcasts. Users simply type a natural language prompt, such as 'build me a playlist with more shows like Maintenance Phase' or 'all about science and innovation,' and the AI curates episodes based on the request, listening history and current events. To access it, open the Spotify app, tap 'Create' in the bottom right, and select Prompted Playlists. Spotify says the tool helps listeners dive deeper into topics and discover new favorites, while boosting older episodes from creators' back catalogs. This expansion follows the beta launch of prompted playlists for music earlier this year. At SXSW in mid-March, Spotify Co-CEO Gustav Söderström announced an AI feature to personalize users' Taste Profiles. Late March saw the introduction of SongDNA, which details everyone involved in a song's creation.
