Building on its record launch and swift Season 2 renewal announced December 12—as covered in prior updates—Heated Rivalry has become Crave's most-watched original series ever and a top performer on HBO Max. The gay hockey romance, adapted from Rachel Reid's novel and premiered November 28, continues to captivate with its steamy storyline, explicit intimacy, and strong performances from Hudson Williams and Connor Storrie.
Originally planned for February 2026, the six-episode Crave Original's release was fast-tracked multiple times—to January, Christmas, and finally November 28—after strong early feedback from Bell Media executives. It topped Crave's charts in its debut weekend and has since become the streamer's biggest original. Stateside, HBO Max picked it up weeks before premiere, where it ranks as the top-rated non-animated acquired series since 2020 and among the top five scripted debuts this year.
Bell Media VP Justin Stockman hailed it as a 'buzzy phenomenon' exploding into a pop-culture moment. Creator-director Jacob Tierney described the adaptation as 'joyfully smutty,' with explicit, consent-focused intimacy scenes coordinated by Chala Hunter on closed sets. Star Hudson Williams emphasized their narrative importance: 'You miss half the story if you miss the sex, because there is a conversation in every sort of nuance.' HBO Max content chairman Casey Bloys praised its raw depiction of closeted sports romances: 'The sex was a little bit more reflective of that feeling of ‘You’re never going to find this again.’'
Surprising executives, the audience skews female-heavy from the novel's fanbase alongside queer viewers. Bell Media self-financed without co-producers for creative control, leveraging licensing deals. Season 2 production starts soon to minimize gaps after Season 1's December 26 finale.