Wanita India semakin menyukai perjalanan solo dan destinasi pantai, data Scapia tunjukkan

Menjelang Hari Perempuan Internasional 2026, platform perjalanan Scapia merilis data yang mengungkap lonjakan perjalanan solo di kalangan wanita India, dengan pemesanan hampir sembilan kali lipat secara tahunan. Destinasi pantai mendominasi pilihan mereka, mencakup lebih dari 80% perjalanan rekreasi domestik. Tren ini menyoroti peningkatan kemandirian dalam perencanaan perjalanan di berbagai generasi dan moda transportasi.

Data dari Scapia, platform travel-fintech, menggarisbawahi perubahan signifikan dalam perilaku perjalanan wanita India. Pemesanan perjalanan solo meningkat hampir 9 kali lipat secara tahunan, mencerminkan otonomi yang lebih besar dalam memilih destinasi, transportasi, dan akomodasi. Wanita merencanakan itinerary lengkap untuk perjalanan domestik maupun internasional. Mobility across transport options has risen sharply: train bookings by women grew 16.5 times year-on-year, bus bookings 11 times, and flight bookings 8.2 times. This growth supports more frequent regional and long-distance travel, especially in southern India. Domestically, over 80% of women's leisure bookings target beach destinations rather than hill stations. Popular spots include Goa, Port Blair, Kovalam, Poovar, Varkala, and Diu, offering scenic coastlines and relaxed experiences. Internationally, Southeast Asia leads with destinations like Krabi, Phuket, Langkawi, Phu Quoc, Bali, and Gili Trawangan. Southeast Asia and the Indian subcontinent make up 62.6% of outbound trips, aided by visa-free or visa-on-arrival policies for over 60% of top destinations. Vietnam is a fast-growing choice, with visits to Hanoi, Da Nang, Ho Chi Minh City, Phu Quoc, Ha Long, and Sa Pa. Spiritual travel remains relevant, varying by generation. Gen Z women favor scenic sites like Varanasi and Rishikesh, while millennials prefer pilgrimage centers such as Shirdi, Haridwar, Amritsar, and Velankanni. Generational preferences differ: Gen Z opts for mid-range stays (nearly half their bookings, up 8X year-on-year) and cultural sites like Jaisalmer, Udaipur, Hampi, Agra, and Varanasi, including offbeat towns and weekend getaways near metros like Lonavala. Millennials drive luxury travel, with one-third of bookings for premium stays, favoring coasts like Goa and Pondicherry. Beyond Southeast Asia, Japan attracts with Tokyo, Kyoto, Osaka, Hakone, and Fujikawaguchiko. Central Asia is emerging, including Georgia (Tbilisi, Batumi, Borjomi), Kazakhstan (Almaty), Uzbekistan (Tashkent), and Tajikistan. Island spots like Mauritius and Seychelles are gaining. Europe, though smaller in share, draws milestone trips to London, Paris, Amsterdam, and Vienna. These insights, released on March 7, 2026, illustrate Indian women's expanding influence on tourism through independent and diverse travel patterns.

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