Kesepakatan Shein-Everlane menyoroti prioritas rantai pasok

Shein berniat mengakuisisi Everlane dalam sebuah kesepakatan yang menggabungkan efisiensi fast-fashion dengan transparansi pengadaan. Pengamat industri melihat langkah ini sebagai sinyal pergeseran prioritas dalam manufaktur pakaian.

Transaksi yang diusulkan ini muncul akhir pekan ini dan berpusat pada akses Shein terhadap pendekatan visibilitas rantai pasok yang telah mapan milik Everlane. Para ahli mencatat bahwa Shein beroperasi dengan kelebihan inventaris minimal dengan memproduksi barang lebih dekat dengan permintaan aktual, sebuah model yang kontras dengan pengecer tradisional yang menyimpan stok barang tidak terjual dalam jumlah besar.

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