Supermodel Ashley Graham revealed she has a cameo in the upcoming sequel The Devil Wears Prada 2, set for theaters on May 1. She discussed the role at Variety’s Entertainment Marketing Summit presented by Deloitte alongside her agent Natasha Bolouki. The appearance has already opened doors to new partnerships.
Ashley Graham shared details of her acting debut during a panel at Variety’s Entertainment Marketing Summit. The supermodel, known for advocating size inclusivity, appears in the opening scene and trailer of The Devil Wears Prada 2. Her agent, UTA Partner Natasha Bolouki, noted the risk of the cameo being cut in editing but praised its impact. “You don’t know what’s going to happen [on the] editing room floor,” Bolouki said. “But it just turned out [great].” Graham called the opportunity “very exciting.” She credited the role with sparking additional business deals, emphasizing how small steps can lead to bigger prospects in the multi-hyphenate talent landscape. Bolouki stressed thinking outside the box for clients like Graham, who partners with JCPenney on a plus-size collection and founded Lucci Lambrusco wine. Graham remains selective, turning down million-dollar deals that do not align with her values or fans. “I’ve said no to million dollar deals, because I know that the fans would be like, ‘Wait, what?’” she said. She stays connected with her community through comments, DMs, voice notes, and events, including inviting plus-size creator Ella Halikas to the film's premiere. The summit also featured speakers like Tina Knowles, Warner Bros. Motion Picture Group co-chair Pam Abdy, Bobby Berk, and Harry Jowsey.
