Diversas parcerias de tênis e vestuário foram anunciadas esta semana nas redes sociais e nos canais das marcas.
Action Bronson compartilhou imagens de seu próximo New Balance 1890 na colorway “Planet Frog”, apresentando malha verde e tons terrosos. O lançamento faz parte de uma cápsula de vestuário BAKLAVA maior, programada para 2026.
As reações iniciais no X destacam a empolgação com a colaboração New Balance 1890 'Planet Frog' de Action Bronson, com as primeiras imagens e publicações de teaser de contas especializadas em tênis. Os usuários também comentam sobre a campanha repleta de estrelas da Adidas para a Copa do Mundo da FIFA 2026, estrelada por Timothée Chalamet, Bad Bunny, Messi e outros, com comentários elogiando o hype do crossover. Publicações de contas como House of Heat, illroots e páginas de tênis mostram um engajamento positivo ou neutro focado nos visuais e nas informações de lançamento, sem sinais de ceticismo.
Action Bronson Unveils Upcoming New Balance 1890 Collab 😳 pic.twitter.com/CSjJZbolIP
— House of Heat° (@houseofheat) 5 de maio de 2026
First Look: Action Bronson x New Balance 1890 "Planet Frog" (2026) 🐸 pic.twitter.com/Zn226IVoZI
— Ovrnundr (@Ovrnundr) 5 de maio de 2026
Messi, Bad Bunny, Timothee Chalamet, + more for Adidas new World Cup campaign ⚽️🏟️🏆 pic.twitter.com/5SlzI4i7nf
— illroots (@illroots) 6 de maio de 2026
Timothée Chalamet w/ a new adidas World Cup campaign starring Bad Bunny, Lionel Messi, David Beckham & more.pic.twitter.com/PvEUM80Akb
— The XO Show ™ (@latenightxoshow) 6 de maio de 2026
“Timothée Chalamet, Bad Bunny, and Lionel Messi in one ad?? yeah Adidas just unlocked a whole new level of crossover 😭🔥”
— 𝑹𝒆𝒂𝒍 𝑺𝒖𝒏𝒏𝒆𝒙🥷 (@ikpe001) 6 de maio de 2026
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Rapper and designer Action Bronson showcased a new collaborative sneaker with New Balance during a recent NBA game. The unreleased model, part of his Baklava line, features distinctive design elements and builds on his ongoing partnership with the brand. No official release details have been announced yet.
Several sneaker brands including Nike, Salomon, ASICS, and New Balance have launched or scheduled new models this week. Highlights feature collaborations like Nike x Patta and performance-oriented designs from adidas and others. Releases span from available now through May 8.
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Several major sneaker brands, including Nike and adidas, have announced a lineup of releases for March 2026, featuring retrospectives and collaborations. Highlights include anniversary editions of classic models and athlete-inspired designs.
SneakerNews reports that Nike has confirmed multiple collaborations for its Cryoshot line launching this summer. The partners include V.A.A, Patta, Jordan Brand, Jacquemus, Slawn, NOCTA, G-Dragon, and Palace. These drops mark a significant expansion for the Cryoshot series.
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New York-based HIDDEN.NY has partnered with BAPE on a limited collection blending the brands' signatures. The lineup features updated sneakers, hoodies, and accessories with green accents. Items will release on May 2 via select websites and stores.
Basketcase Gallery and New Balance have collaborated on a Friends and Family edition of the 204L sneaker, previewed during Paris Fashion Week. The grey-toned design features premium materials like pony hair and nubuck. A limited release is set for March 6, 2026, in Japan and online.
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New Balance has launched its 'Boysenberry' edition of the 1890 sneaker, featuring a deep purple mesh inspired by the sweet-tart fruit. The design incorporates neon-yellow speckles, bright red ribbing, and wavy overlays for a bold, unconventional look. The pairs are now available on the brand's website for $180.