President Sheinbaum announcing major automotive investment in press conference
President Sheinbaum announcing major automotive investment in press conference
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Sheinbaum announces over 500 million USD automotive investment after Toyota adjustment

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President Claudia Sheinbaum announced a new investment of over 500 million dollars in the automotive sector to be revealed in the coming days. This follows Toyota's announcement to move part of Tacoma production from Tijuana.

The Ministry of Economy confirmed that Toyota will gradually transfer part of Tacoma production from its Tijuana plant to San Antonio, Texas, a process to conclude in 2030. The Guanajuato plant will remain operational and generate 2,800 direct jobs.

Sheinbaum read a statement detailing presidential efforts to attract the new investment from another automaker. She reiterated that Toyota's Tijuana plant will continue operating and that the move responds to global restructuring, not T-MEC review.

President Donald Trump attributed the change to tariffs on his Truth Social network. Toyota will invest 3,600 million dollars in San Antonio to build a second production line and create 2,000 jobs by 2030.

Vad folk säger

Initial reactions on X include positive posts praising Sheinbaum's announcement as evidence of continued economic progress under the 4T movement, neutral reports echoing the news of the 500 million USD investment offsetting Toyota's partial Tacoma production shift, and skeptical comments questioning the scale of job creation from such an investment amount.

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Toyota manufacturing plant in San Antonio with assembly lines and workers during expansion.
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Toyota investerar 3,6 miljarder dollar för att bygga en andra monteringslinje i San Antonio och flytta produktionen av Tacoma från Mexiko

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Toyota Motor North America meddelar att de investerar 3,6 miljarder dollar i en utbyggnad av sin anläggning i San Antonio. Satsningen innebär att en andra monteringslinje läggs till och att produktionen av pickupen Tacoma flyttas från fabriken i Baja California i Mexiko till Texas under en period på cirka fyra år. Enligt företaget förväntas den nya linjen tas i drift 2030, skapa fler än 2 000 arbetstillfällen och öka den årliga kapaciteten med ungefär 150 000 fordon.

Toyota announced on July 7 the gradual move of Tacoma pickup production from Tijuana to the United States, a shift set to conclude in 2030.

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Following preparatory meetings in Washington, US Trade Representative Jamieson Greer visited Mexico to meet President Claudia Sheinbaum, Economy Secretary Marcelo Ebrard, and business leaders. They agreed to launch formal T-MEC review negotiations the week of May 25 in Mexico City, with Mexico pushing to eliminate tariffs on steel, aluminum, and automobiles ahead of the July 1 review.

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