Mazda Mexico ended 2025 with record sales of 107,004 vehicles, a 7.2% increase from 2024, positioning it as the brand's third most important market worldwide.
Mazda Mexico reported an exceptional year in 2025, selling 107,004 vehicles, the highest figure in its history in the country and a 7.2% increase compared to 2024. This achievement positioned Mexico as Mazda's third most relevant global market, behind only the United States and Japan. In the domestic market, the brand ranked sixth with a 7.1% share.
Among the main achievements, the Mazda 2 and Mazda CX-30 models, produced at the Salamanca plant in Guanajuato, stood out as top sellers in their segments. In after-sales service, Mazda earned third place in J.D. Power's customer satisfaction index, scoring 902 out of 1,000, evaluating aspects such as service quality and dealer attention.
The brand expanded its network to 78 agencies and increased its Collision Centers to 16. Additionally, on its 20th anniversary in Mexico, it launched the 'Mazda Kokoro' program focused on children, benefiting over 32,000 children and 160,000 people through donations doubled by the company: 100 pesos per vehicle sold and 25 pesos per maintenance service.
Mazda was also recognized as the seventh best multinational company to work for, marking its fifth consecutive year on the list. The company maintains a positive outlook to strengthen customer relationships.
