EV sales
Tesla's 2025 Full-Year Sales: Second Consecutive Decline and Lost EV Leadership
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Building on November 2025 slumps across the US, Europe, UK, and China, Tesla's full-year 2025 sales fell for the second straight year, ceding its spot as the world's top EV seller. Key pressures included backlash against CEO Elon Musk's politics, U.S. tax incentive expirations, and surging competition, with shares dropping 5% after Nvidia's open-source autonomous driving reveal.
Electric vehicle sales in the US reached more than 85,000 units in May, marking the best performance since federal tax credits ended last fall. Average transaction prices continued to decline amid high incentives from automakers.
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In January 2026, BYD outsold Tesla by a 10-to-1 margin in Australia's electric vehicle market, with 5,001 units versus Tesla's 501—a 641% surge for BYD and 32% decline for Tesla year-over-year. This builds on BYD's 2025 global overtake of Tesla and intensifying local competition in a market growing 93.3% annually.