大联盟棒球（MLB）球员已达成协议，允许一家科技公司开发他们的AI版本，用于与粉丝互动。周四宣布的这项协议涉及创建模仿球员声音和兴趣的头像。该项目的幕后公司Genies将通过这些数字角色提供付费互动。
在融合体育与技术的举措中，大联盟棒球球员协会与Genies合作，制作著名运动员的AI头像。周四宣布的协议隶属于球员工会的商业部门Genies MLB Players Inc.。这些头像旨在通过反映每位球员独特声音和个人兴趣与粉丝进行对话。nn该举措旨在通过使明星在数字上更易接近来提升粉丝体验。Genies拥有通过聊天费、应用内活动和虚拟商品收费来变现头像的权利。然而，公司尚未透露最初将出现哪些球员的细节。nn这一发展突显了人工智能在体育娱乐中日益融合，可能为运动员开辟场外新收入来源。虽然 rollout 时间表具体细节尚未公布，但该协议强调了MLB拥抱创新技术以连接观众。
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FIFA will create AI-enabled 3D avatars of all players at the 2026 World Cup to enhance semi-automated offside technology. The initiative, announced at CES in Las Vegas, aims to improve accuracy during fast or obscured movements and provide more engaging visuals for fans. Partnering with Lenovo, FIFA also plans to offer AI tools to all teams to level the playing field.
Google has announced that its experimental AI prototype, Genie 3, is now available to subscribers of its highest-tier AI plan. The tool allows users to generate and navigate interactive 3D worlds using simple text prompts. Previously limited to trusted testers, this expansion marks a step toward broader access for the 18-and-older audience.
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Google has launched Project Genie, a tool based on its Genie 3 AI model that allows users to generate and explore interactive virtual environments from text prompts or images. Available only to subscribers of its premium AI Ultra plan, the system marks the first public access to this advanced world model outside of internal testing. It offers modes like world sketching and remixing, though limited to short 60-second sessions.
随着AI平台转向基于广告的变现模式，研究人员警告这项技术可能以隐形方式塑造用户行为、信念和选择。这标志着OpenAI的转变，其CEO Sam Altman曾认为广告与AI的结合“令人不安”，但现在保证AI应用中的广告能够维持信任。
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Artificial intelligence has been credited for the rising popularity of Korean video games on the world stage, powering immersive experiences in titles like Nexon's Ark Raiders and Relu Games' Mimesis. These games have achieved strong sales and awards, but their use of AI has sparked debates over creativity and ethics. Industry watchers predict rapid growth in game AI adoption despite pushback.
At Google's New York offices, prototypes of smart glasses demonstrated advanced features like real-time translation and app integration. These devices, blending AI assistance with wearable tech, are set to launch in 2026 from major companies. The trend signals a shift toward everyday augmented reality companions.
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Super Bowl LX on February 8, 2026, will feature several ads highlighting artificial intelligence, from disco robots to AI-powered website tools. The matchup between the Seattle Seahawks and New England Patriots at Levi's Stadium in Santa Clara, California, sets the stage for these tech-infused commercials amid growing AI prominence. Brands like Svedka Vodka, Wix, OpenAI, and Meta are incorporating or promoting AI in their spots.