Sony emails hint at grand theft auto vi marketing push

May 09, 2026

Sony has begun sending targeted marketing emails to PlayStation users about Grand Theft Auto VI, prompting speculation of an upcoming promotional campaign by Take-Two and Rockstar Games.

Several users reported receiving emails from Sony that reference Grand Theft Auto VI and urge PlayStation 4 owners to upgrade to a PlayStation 5 ahead of the game's launch. The message states that the title is on their wishlist and advises getting a PlayStation 5 to be ready for its release on November 19, 2026. Similar notifications appeared through PlayStation accounts, even for some users who already own the newer console.

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来源

• https://kotaku.com/sony-is-emailing-ps4-owners-and-telling-them-to-buy-a-ps5-for-gta-6-and-fans-think-its-the-start-of-something-2000694579
• https://www.eurogamer.net/gta-6-hopefuls-encouraged-by-sony-to-upgrade-to-ps5-now