YouTube is integrating a new purchasing tool into its television application.
The platform now allows viewers to make purchases from advertisers using Buy with Google Pay directly in the TV app. The feature is designed to complete transactions in just two clicks.
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YouTube has increased prices for its Premium service in the United States for the first time since 2023. The individual plan now costs $15.99 a month, up $2, while the family plan rises $4 to $26.99. New subscribers face the hikes immediately, with existing users notified for changes on future billing cycles.
The Instagram for TV app launched on Samsung Smart TVs in the US on Monday. Users can now browse Reels, Stories and Channels on compatible models from 2020 onward. The service already runs on Amazon Fire TV and Google TV devices.
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Google is implementing lower fees and new payment options in the Play Store starting next week in Europe, the UK, and the US. The changes fulfill terms from its settlement with Epic Games. Further markets will follow later this year and in 2027.
Roku has begun updating its smart TV operating system with a redesigned home screen that features a large permanent advertisement on the right side. The change marks the first major overhaul in a decade and includes new personalization tools powered by AI. Users in the US are starting to see the update automatically on their devices.
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Google has introduced several updates to its Android system services in June 2026, giving users additional controls over WhatsApp backups, app security checks, and password management.