Brands
Justice confirms processings in Maradona brands case
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The Criminal Chamber upheld the processings of Matías Morla and sisters Ana and Rita Maradona in the case over the alleged illegal appropriation of the late footballer Diego Armando Maradona's brands. The ruling rejected defense appeals and points out irregularities in Sattvica S.A. Dalma Maradona expressed pain at seeing her aunts on the other side of the process.
Colombia's Superintendencia de Industria y Comercio has ordered Partners Telecom Colombia to immediately stop using the WOM brand and logo. The action stems from a lawsuit by WOM Chile against the new owners of the Colombian operation. With no compliance so far, WOM Chile will seek forced enforcement.
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Cerro Matoso announced the launch of its new visual identity to showcase brand evolution. The new symbol draws from the “M” of Matoseros, representing the collective identity of its team. This update reflects values such as closeness, curiosity, commitment, and courage amid market challenges.